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| We introduce a new method of varying the risk that bidders face in first-price private value auctions. We find that decreasing bidders' risk significantly reduces the degree of overbidding relative to the risk-neutral Bayesian-Nash equilibrium prediction. This implies that risk affects bidding behavior as generally expected in auction theory. While resolving a long-standing debate on the effect of risk on auction behavior our results give rise to a new puzzle. As risk is diminished and overbidding decreases for most of the value range a significant degree of underbidding sets in for very low values. |
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